Serious Play Conference

I recently got a comment on the last post requesting more information about this event. I am happy to oblige.

The conference will be three days of talks covering a range of topics on serious games from speakers in industry and academia. Topics include potential uses for serious games, emerging markets, game design, as well as production, monetization, and marketing strategies. A couple sample titles are “Making Games That Don’t Stink: User Testing in Development” and “Autopia: A Serious Game on Long Range Fuel and Vehicle Transition.”

The speakers are a diverse group from industry and academia. The game industry is well-represented with CEOs and creative directors from several developers and publishers including E-Line Media and Breakaway. The entertainment and serious title developer, Breakaway, is probably best known for Civilization III. There are also speakers from market consulting firms and big tech companies like Google, IBM, and Boeing.

The full schedule is available for download in the program section of the conference website. The talks are categorized for audiences interested in serious games for grade-school education, corporate training, military and government simulation, health, and social good. There are also tracks of talks for game developers and academia. Many fall in multiple categories.

Clark Aldrich of Clark Aldrich Designs, Sue Bohle of Bohle Company, and the Digipen Institute of Technology are hosting the conference. DigiPen Institute of Technology is housing the event in Redmond, Washington from August 23-25.

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